Simon Sinek: How great leaders inspire action

Through The Power of Why I found How great leaders inspire action by Simon Sinek. It’s a great presentation about the power of starting from “why”, to define your purpose and why you do what you do. Having a clear purpose, the “Why”, makes you stand out in the crowd and gives people a reason why they shall connect with you.

Simon Sinek has a simple but powerful model for inspirational leadership all starting with a golden circle and the question “Why?” His examples include Apple, Martin Luther King, and the Wright brothers

At Presentation Zen is The importance of starting from Why about the presentation above. Garr Reynolds brings up questions like:

We rarely spend time thinking deeply about the why.
Why are we doing this?
Why does it matter?
Why is it important (or not)?
What is the meaning in the whole scheme of things?

This was originally posted at Bengt’s Notes, another blog of mine.