I came across a video with Simon Sinek, the title “If You Don’t Understand People, You Don’t Understand Business” sounded interesting enough to check it out. What I got was 30 minutes of a really interesting talk where Simon talks about trust (a favorite topic of mine), fullfillment, takers vs givers and also “make it about them, not about you”. It’s time well spent!

You can either watch it on this page or, if that does not work, at Simon Sinek: If You Don’t Understand People, You Don’t Understand Business.

Video: Simon Sinek

Simon Sinek: If You Don’t Understand People, You Don’t Understand Business from 99% on Vimeo.